Chez Bogato, Digital branding & e-commerce plateform
Revamp a French pastry brand & website on Prestashop CMS
Chez Bogato is a ten years old pastry factory, specialized in party cakes and custom pastries. In 2020, for their ten years anniversary, they decided to start a big digital transition by launching an e-commerce website.
Challenge
In collaboration with an agency specialized in Prestashop developments, my mission was to offer the best e-commerce experience for this new website.
Solution
The mission took place in 3 parts:
First, we worked on a new UI Kit based on Atomic Design construction for the brand, we designed news colors, shapes, pictos, fonts... more adapted for digital usages.
Meanwhile we conducted a large benchmark and selected a pre-built Prestashop template. The objective for the developers was to start on bases in order to limit front-end development costs and focus on functionalities
After we selected the template I already adapted existing elements like card, headers, titles, inputs, etc. to the new brand chart. And we developed some custom pages for event organization or customizable products.
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